Iger Says Disney Will Focus Star Wars Brand On Mobile And Social (Not Console)

Twitter and Facebook were buzzing today about Disney acquiring Lucasfilm! I was surprised, but it also makes a lot of sense as George Lucas has been looking to retire. Is there a better company than Disney to take over the control? I hadn’t seen anything in the printed press release, but TechCrunch had a mobile angle on the acquisition…

…”CEO Bob Iger responded that the company is “likely to focus more on social and mobile than we are on console.” However, he added that Disney will look at console games “opportunistically,” using licensing deals to allow other companies to create Star Wars games for cosnoles.”

Original TechCrunch Article

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