Trying to finance a project? Make an iPhone app!?
A lot of people have turned to iPhone apps to make some amazing amounts of money. Certainly there are crazy examples, such as Angry Birds. The barrier to entry is quite low, and lots of people have been some measure of successful.
According to the Orlando Sentinel, some former Disney animators are trying to finance a film project by creating an iPhone app. This certainly seems creative to me, and also odd at the same time. I would have expected they would have at least made it a viral tie-in to their project, but maybe that is still to come.